June 3, 2009

Hello, I'm Brendan

Hello, I'm Brendan

My name is Brendan. I am what they call a wordsmith; what I call a writer. From a background in Instructional Design (scripting and developing eLearning and blended learning solutions), I have worked on a range of projects that include:

  • Video & multimedia scripting
  • User education & direction for products and support sites
  • Help files & other support resources
  • Job aids and performance support using web based tools
  • Technical writing and documentation
  • Marketing & copywriting for print and web
  • Mobile content
  • Writing ads for sponsored search

It’s a varied list, but I’m quite good you see. I’m currently seeking work on a contract basis (long or short) currently working as an eLearning coordinator, instructional designer, general know-it-all. What I would like to do is help you communicate more clearly and concisely, and without the type of ‘industry’ cliché such as those found in this sentence (unless, of course, you like them). What does this mean for you?

For training and education:

  • Developing training solutions that address business objectives
  • Writing engaging content that keeps people interested
  • Creating assessments that test their understanding

For multimedia, software or other products:

  • Creating help files and user guides so people can get the answers they are looking for
  • Developing task oriented tutorials so people know how to use your product
  • Explaining how everything fits together so people can make more of it and use it in their own way

For sales and marketing:

  • Explaining your product or service to potential customers
  • Outlining the benefits you offer
  • Showing them how to use your product or service

For other business communications:

  • Writing text that is clear and easy to understand- both in house and for clients or customers
  • Simplifying complex information so that it’s easier to digest
  • Making it easy for people to act on the information you provide

I’ll be using this blog to share some of my thoughts and experiences in the written and multimedia communications trade. I have a CV and will be putting it up here soon.

In the meantime, please add a comment below or email me (brendan dot strong at gmail dot com) if you have any comments, queries or would like to offer me some work.


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